Posts Tagged ‘Matt Cutts’
Deciding on and putting in the all important keywords into the meta tag keyword in your html files used to be life and death of getting a better ranking on the search engines. Spending ages strategizing over what to use and where to put it was in some others eyes a total waste of time.
But you can also just plainly be a lazy bugger, go to your competitions web site, view the source, copy the keywords and paste into yours then add some new keywords that you know are also being searched on – easy as pie!
There has been a source of debate on whether these meta keyords are being used or not by the search engines as they have been overly abused by black hats and spammers, the correct way to use them was to include the keywords as regular text also in the actual content of the pages so with the two elements combined producing a better result in a search.
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Adeel from Manchester, UK asked: Does the position of keywords in the URL have a significant impact: example.com/keyword/London is better than example.com/London/keyword? … google keywords url seo
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