Pay per click advertising is a highly successful way to promote your online business and increase your sales. However, like all other internet marketing tactics, pay per click advertising isn’t for everyone. For this reason, you may be wondering whether or not pay per click advertising can help you. To determine whether or not you can benefit from pay per click advertising, you need to examine the profitability of keywords, namely the keywords that you would choose to be associated with your ads.

If this is your first time participating in a pay per click program, you may be wondering about keywords, namely what they are and what they are used for. When examining pay per click advertising, you will see that all advertisements are associated with keywords. Those keywords are matched up with keywords from various online websites that choose to participate in a pay per click program. These keywords will also determine the amount of money that you will have to pay for advertising.

When it comes to choosing your keywords, there are a number of factors that should be taken into consideration. Two of the most important factors are relation and popularity. You will want to choose keywords that are related to your online business or the products that you are looking to sell. For popularity, you want to choose keywords that are popular or ones that are actively being used in search engines. These two factors will help to ensure that your ads will not only be seen, but that they will be seen by the right people: your targeted market.

Once you have determined what keywords you would like to use, you can use a program that is often referred to as a “keyword worth tool.” One of these programs can be found by visiting http://uv.bidtool.overture.com/d/USm/search/tools/bidtool/. By entering in the keywords or the keyword phrases of your choice, you will be shown sample advertisements and how much they cost. This tool will give you an accurate idea of how much you can expect to pay for each keyword that you would like your advertisements to be associated with.

As nice as it is to have an idea as to how much you would have to pay for a particular keyword advertisement, you are probably also wondering if you can profit from that advertisement. To determine this, you will need to examine what you are trying to sell. If you are trying to sell a particular product, you will want to take the price of that product and subtract it from the estimated keyword cost that you were given, when you used the above mentioned tool or a similar one. If you are just advertising your business in general, you will want to take your average sale amounts and subtract them from the estimated cost of your keywords.

When using the above mentioned formula to calculate the profitability of a keyword advertisement, there are some additional factors that should be taken into consideration. For instance, the price of a keyword advertisement can change at any given time. This means that the price you have to pay may increase or decrease. It is also important to remember that not all of your advertisement clicks result in a sale, but you will still be charged for each click. To get a more accurate estimate of profitability, it may be best to prepare for non-buyers. In fact, you may want to assume that only five out of ten clicks will result in a sale. This may help to give you a more accurate estimate of the profits that you may see when participating in a pay per click program.

Although it is best if you can profit from pay per click advertising, you may still want to give it a try, even if you feel that you cannot. With pay per click advertising, you are able to limit the amount of money that you spend each day. Being able to control the amount of money that you may lose is just one of the many reasons why you should give pay per click advertising a trial run.

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Keywords are to search engines what catnip is to cats. It’s true. Keywords aren’t the only selector utilized by search engine algorithms to determine the ranking of your site, but they are a key component…no pun intended. Understanding keywords and utilizing them properly in your site’s content will help make your site successful, and that, my friend, is why we do this, is it not?

In order to understand which keywords will return the best results you need to do a little research. There’s a number of different ways to perform this research, and the good news is that none of them involve a lab coat…unless you want to wear one, and then who am I to question your personal style?

Trial and Error

Probably my least favorite method, but an effective one nonetheless, is to sit down at your computer, pull up your browser, and visit your preferred search engine. After that, plug in a series of words, one right after the other, that pertains to your offering. Pay close attention to the search results, both in the pay-per-click section and the organic listings. When you start seeing your competition’s sites popping up, well; that’s gold. Those are the keywords you want to write down because those are the keywords that are getting the results you want to mimic.

Don’t stop at single words either. Come up with phrases, word combinations, and synonyms—even misspellings—and run those through the search engine to see what places. Write those down too.

The Right Tool for the Job

Some search engines, and SEO companies, offer tools built to provide you with methods for checking your keywords and keyword phrases. One such tool (and perhaps the most famous) is GOOGLE’s Keyword Tool (<a rel=”nofollow” onclick=”javascript:pageTracker._trackPageview(’/outgoing/article_exit_link’);” href=”http://www.google.com/sktool” id=”brownFont” alt=”GOOGLE’s Keyword Tool link”> http://www.google.com/sktool</a>). There are additional tools to be found. Just search for “keyword popularity tools,” or “keyword popularity,” or like phrases and your browser will light up. These tools, and others like them, are invaluable and should be used until you develop an addiction. There aren’t support groups for this sort of thing, but you’ll be able to justify it to your interventionists, I promise.

Write It—Use It

After you’ve done all of this research it becomes time to use what you’ve learned. You need to incorporate the keywords into your content, into your META tags, and in your content (did I already state that?). Make sure that you use the phrases that are most successful within the first few hundred words of your site’s content as most of the major search engines don’t crawl too deep into your content, but don’t overlook the rest of the page as some search engines still utilize the whole page for relevancy rankings.

Note: Even if you utilize landing pages (which everyone selling a product or service online should be using), you should be keyword conscientious in the creation of your capture phrases.

After working the keywords and keyword phrases into your content (varying it up page by page), you’ll want to apply your newfound knowledge to programs such as GOOGLE AdWords, or Yahoo!’s Search Ads, or any other number of programs out there on the market like this. The mistake you don’t want to make is to sit back and hope you’re successful in your first attempts with these programs and your keyword selection. Once you’ve implemented your words, you need to watch your statistics, modify your selection according to trends, successes, and ratios of return. You need to apply your budget scientifically and apply your research.

Maybe you want that lab coat after all.

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Choosing keywords is more complicated than simply choosing the keywords that you assume people search for most often. Doing so usually results in lack of traffic and/or lack of sales. Either you might not get sufficient traffic from those keywords or those keywords might not convert well. Here are some metrics to consider for choosing the best keywords to target with your website.

As you look for keyword phrases don’t overlook the search engines. Google for instance has various commands you can use to help you find your special keywords for your niche site.One command is “allinanchor: keyword phrase”. This command will find the number of websites using the specified keyword or phrase in internal or external anchor text.

The best keyword tool now becomes be the mind of the consumer, in a weird way. You just need to be able to predict what they’ll be searching for, and then what they’ll be entering into Google to find it. Sound hard? Well maybe it is, and maybe it isn’t. One way for you to get into the mind of your potential customers is to find out as much about them as you can.

Use keyword suggestion tools. Right now, there are so many keyword suggestion tools that are available in the online arena. While some are paid, there are those that you can use for free just like the one that is offered by Google. You don’t need to pay as Google’s AdWord keyword tool is very reliable.

This can be done by using the many different keyword searches that is offered by Google AdWords. There are three types of searches that can help you to bid on the best keywords for your site. The first is an exact search which only allows you to bid on the exact phrasing of the keyword phrase. This means that if “golf putter” is the keyword phrase then when a natural search is conducted using this phrase, your site is going to come up for your target audience.

Look for niche keywords or markets that others haven’t yet found. Such keywords have the magic combination of being relatively popular searches, but having little competition. Wordtracker provides a measurement for this – KEI or keyword effectiveness index.

Use well targeted keywords instead of general keywords. Use the word “mouse” instead of “computer peripherals”. Keywords too general will miss clients after all. In this case, more accurate and descriptive keywords such as optical mouse, wireless mouse or blue tooth mouse should be given enough consideration.

When you’ve chosen your keyword list, you can use it for your website or for PPC campaign. It’s really up to you. It’s important that keywords are closely related to each other so you bring targeted traffic to your website.

Most internet surfers reach any website through keywords search; hence finding the right keywords that drive targeted traffic is the most important step in any internet business. You must continue to fine tune your list until you find a group of money keywords that drive more targeted traffics and make more sales.

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Keyword selection is the most important piece of information to be successful online. To build a search engine friendly website, you have to have content. That content must be filled with words that would be used to identify your company and its products. Keywords are words that are often searched on the major search engines. Keywords are important because you want people to easily find your website when they are looking for the type of product you offer.

Finding the right keywords is the first step in the process of keyword selection. You have available a free tool on the internet called Overture for keyword selection. You can find the URL for Overture by accessing Google.

Overture will tell you how many times any given keyword was accessed during the prior one or two month period. It can give you a very good idea of what keywords or keyword phrases to optimize your site by using the free tool above.

It would be a good idea for you to choose some lesser-searched phrases for keywords. This should make it easier for your prospective customers to find you. The lesser searched keywords and phrases are not optimized as often as the most searched terms and will be much easier for your company to rank well for them.

Once you know what your main keywords are, you need to take one or two keywords and create a page of content based on these keywords. You do this by writing down information about your products. If you offer china dolls, and “china dolls” is one of the keyword phrases you have chosen, you should write a page on the quality of the dolls you use in your products. By using the term “china dolls” as often as possible, you will be able to show the search engines why you should be ranked for that term. Feel free to scatter your other main keywords throughout the content you write for your website. This can only help you obtain good rankings for those keywords. You must create a page of content for every one or two keywords for which you want to rank well.

Once you have content written for your keywords, it is very important to have a solid linking structure for the interior of your website. Search engines look at exterior and interior links to figure out what is important to your customers and help them find you. In English, this means that you will rank better by using the correct words inside the hyperlinks used on your website. These words are given extra weight by search engines by being used inside a link. You should include a link to another content page inside of every content page you write that points to a separate content or product page inside of your website.

The last and possibly the most important piece of your search engine optimization puzzle must be the exterior links pointing to your website. Major search engines, especially Google, put a very large focus on the words that are used to link to your website from other web pages. It is also important to obtain links from “authority” sites. A relevant site’s link is worth much more than a site that has nothing to do with what your company does. By following the simple steps above, you will be on your way to better search engine rankings for the most important keywords.

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Every time you create content for your website, blog or article, youâ??ll need to consider what keywords to use. Keywords are essential to driving targeted traffic to your pages so that people can see what it is you are offering.

What are keywords?

They are words that everyday people are typing into a search engine, like Google, so that they can find what it is they are looking for â?? a product, service, or answer to a specific question or problem.

An example of a common keyword is â?? apple.

Okay, so thousands of people will search for something related to the word apple. Does this mean that if you use the word apple on your website that people will flock to see your pages?

No.

General keywords like apple are found on millions of websites and your chances of ranking well for that term are nil. So, letâ??s go deeper into this keyword thing and come up with some keyword phrases that people are searching for.

Here are some common keyword phrases for the word apple:

Apple pie

Apple bottom

Apple ipod

Apple crisp recipe

Apple martini

Apple peeler

Apple stock

Apple macbook

Fiona apple mp3

Apple bank for savings

These are all phrases being typed into a search engine everyday by people looking for very specific information. So, while adding the word apple to your site will not have any benefits, using one of the above keyword phrases in your content could potentially bring you traffic by making it easier for your site to rank higher in the search engines.

As you can see, apple can mean different things to different people. If you have a recipe site, youâ??ll benefit from using any keyword phrases related to cooking and serving apples. If you have a computer oriented site, youâ??ll be using anything related to apple computer and its products. If your site talks about popular music, then maybe youâ??ll have a need for the Fiona Apple keyword.

But shouldnâ??t I have the right to put whatever content I want on my site regardless of these keywords?

Sure, you can do that â?? but your site will more than likely be lost amongst the millions of unread and unseen pages in cyberspace. Not knowing how to research and use keywords properly is a major reason why newbies fail to get any traffic to their sites. If you want to succeed online, youâ??ll have to master the use of keywords. Meaning, find a way to weave these keyword phrases into your content, but donâ??t go overboard.

So how do you find these keywords?

There are several free resources online where you can do some basic keyword research. The best one of these is Wordtracker. You can find it by searching for Wordtracker free keyword tool. Wordtracker will give you the daily results for each word you research. Wordtracker also has a paid service that allows you to find more keywords than their free tool, and it also gives you better analysis.

There are also lots of keyword research software tools available. These tools range in price, but all of them pretty much do the same thing. They allow you to research an unlimited amount of keywords and keyword phrases. I wonâ??t recommend any particular one, but you can easily find many good ones online.

The point is that since traffic is so hard to attract online, you need to make sure you use keywords to give you an advantage over your competition.

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When a user does an online search for information, products or services, there is a distinct pattern in the choice of keywords used. These keywords reflect their thought process, which serves as a valuable insight into their needs and wants. This pattern is known as keyword life cycle.

The keyword life cycle can be classified into browsing, comparison and buying categories.

Browsing Keywords:
– generally one or two keyword phrases
– non-product/brand specific
– Examples: MP3 player, portable music player

With a need in mind, the consumer starts researching for general information to better understand the current offerings or solutions that satisfy his/her need. Browsing keywords typically generate high search volume. Authoritative portals with rich informative content will benefit from browsing keywords.

Good Content sites take time to build, however it may pay off well in the long term enjoying Free traffic through search engine ranking. Focus on providing comprehensive and updated information with depth and breadth.

Comparison Keywords:
– two or more keyword phrase
– keyword modifiers: review, compare
– Examples: MP3 player review

After acquiring sufficient knowledge about certain products, the user proceeds to make comparisons between offerings. Blogs, forums and portals are usually where comparison keyword search will lead to. This group of keywords constitutes medium search volume.

Creating reviews for products in your blogs or giving helpful advice or expert opinion in discussion forum are some techniques to drive such customers to your website. Websites like dpreview.com and cnet.com are examples of technology products portals providing excellent resources for product comparison.

Buying Keywords:
– two or more keyword phrase
– keyword modifiers: Buy, best Price, Second Hand, Offer
– Examples: Mac iPod Nano Price, Buy Mac iTouch

Finally the customer finds out the price point of specific brand name and model of the product he/she desires. The internet marketer will be able to target these potential customers by using targeted keyword campaigns or building landing pages that focus on only information about the specific product model. Use buying keywords to drive potential buyers to your sales convevrsion websites.

Understanding the keyword lifecycle enables the internet marketer to exploit different methods for niche marketing. The online business can then drive relevant, desired and laser-targeted traffic to their websites for increased conversion rate. This is the essence of Search Engine Marketing.

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THIS HAS GONE TOO FAR…

Imagine you’re at a social event & someone asks you politely what you do for a living. For those of us who spend our time developing websites & marketing them, this is seemingly the LIT FUSE in the powder keg….After they hear your answer, you see their eyes light up & they want to know how to increase THEIR traffic..(It seems that EVERYONE has a website these days…)

The result is always the same: you find yourself suggesting a few tips & when you mention Pay Per Click, you always hear back: “I tried Pay Per Click & I lost my money..!”

Anyone who’s been driving traffic from search engines for more than a few years knows EXACTLY what I’m talking about…As soon as you tell someone that you work online, they automatically make you kind of a “representative” of the online marketing world.

And you WILL hear stories about how people lost their money on PPC…repeatedly.

Mostly, these people merely suffer from an “information deficit.” And it’s this information deficit that keeps their campaigns from turning a profit…

So, if you are like me, you eventually start thinking: “This is too much. I need some sort of PPC ‘tip sheet’ to help them.”

The Same Old Story

However, once you start thinking it through, you realize something. Your realize that web marketing (& PPC alone) is a MASSIVE topic. And there are THOUSANDS of issues related to driving traffic…

Trying to develop a “one size fits all” tip sheet is kind of like a doctor preparing a ‘health tips’ newsletter…While it would generally be helpful, many situations require custom advice….

Similarly, different websites serve different purposes for different targets…and when you add in competition & the occasional overlap of keyword phrases & markets, the layers of combinations, problems, & solutions gets very large, very quickly…(And to boot, depending on who you ask, some PPC markets are extremely difficult to profit from. But, luckily those markets are few & far between.)

However, everyone who is advertising a site through Pay Per Click needs basically the same thing: They want to quit losing money on PPC & start generating traffic at a price that is profitable….

How hard can that be…right?

Well, it IS hard…Especially if you don’t understand the basic mechanics of PPC marketing to begin with. (This is the “information deficit” mentioned earlier).

The Real Secret To PPC

So, what can you do to help these people?

You need them to realize something. They need to realize that a LOT of hard work has already been done for them. They need to tap into some of that data to cure the “information deficit” mentioned above.

This is because every time they launch a PPC campaign, sadly they are trying to blaze a trail that’s probably been blazed before…The top 3 search engines sell BILLIONS of dollars worth of pay per click traffic every MONTH. And someone has surely already tried whatever it is that they are trying to do now…No matter what you are selling through pay per click (or through any other means), someone has already tried to sell (or is currently selling) something similar. And someone out there has lost money trying to get their campaigns to turn a profit.

…If only you could get access to your competitors data, that would be ideal, right..?

Well, you can…The secret is to profit from your competitors’ hard work. To kind of “peak behind the curtains” & figure out what ads work for your market & which keyword phrases are the profitable ones. This is much easier than having to constantly test, lose, & test again…each time losing HUNDREDS or even THOUSANDS of dollars in the process…

There are a MILLION ways to tap into your competitors’ research. And each has its advantages & disadvantages. But, the good news is that from just doing a little extra work, you can shoot WAY ahead of the competition…

Here are a few methods to experiment:

1. Enter your competitors’ URLs into a new browser window (Avoid clicking on their ads, that isn’t polite). Visit their sites & Press “Control U.” Look through their meta tags & note any unique looking keyword phrases you see.

2. Examine your log files…3rd party services & tracking software exist to help discover where your visitors go AFTER they leave your site. Try repeating step #1 on those sites…

3. Track your competitors’ PPC words using a 3rd party service. Look for popular terms that have continual bidders. This is by far the easiest way to stop focusing on unprofitable http://keywords…phrases getting lots of repeat bidders are gold…

For even more sneaky ways, try brainstorming just a little bit. Try combining these tactics. But, do it…don’t just blindly bid on terms…put in a few hours of research & you’re campaigns will be profitable before you know it…

Now, get going & stop losing money on PPC…A world of profitable traffic awaits!

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Keyword generating tools can help to increase your Google Adsense earnings significantly. That is because keyword strategy and usage is important to the success of your site, both in terms of traffic and the Adsense ads your content attracts. The better your keyword choices and usage, the more relevant to your site, and presumably your visitor’s interests and needs, your Google Adsense ads will be.

In order to attract both the traffic you need and the most relevant Google Adsense ads for your site, you need quality content built around smartly chosen keywords. Keyword generating tools can help you put together an effective keyword list, and many do much more. There are a variety of these sorts of tools available. Some are free versions offering the basics and others, featuring all the latest conveniences, need to be purchased.

Keyword and keyword phrases are terms that are used to describe the words that a person enters into a search engine when seeking information. The goal, then, is to have your site come up when those terms are entered, increasing traffic to your site and, hopefully, the number of people who will click on the Google Adsense ads that are there. In order to make your site more likely to be among those that the search engines bring up in response to the entering of the search terms, you must have content that uses those words and phrases.

Using keyword generating tools can help you to find the right keywords for your site and its content. When you use this type of tool, you’ll have numerous variations of your main keywords to work with. Many also create lists of the most common misspellings of your keywords, as well. That way, even if people make an error in their spelling, you site can be among the ones that come up, helping to increase your traffic.

Other features typical of keyword generating tools include the ability to find the most popular search terms, or keyword phrases, create and manage keyword lists, to export those lists, and meta tag creation. The features that help you to manage your keyword lists can save a lot of work on your part, as they often eliminate duplicate terms, put the keywords in order alphabetically or in order of popularity, and much more. You’ll find just about everything you’ll need to make the search engine optimizing of your site and its content easier than ever, as well as more likely to attract the sort of Google Adsense ads that will be of the most interest to your visitors.

For the average site, the typical free keyword generating tools are quite capable handling the necessary tasks involved in collecting useful keyword lists. Those with sites that are more developed or those trying to break into the next level of success with their sites and their Google Adsense revenue may want to consider making the investment in one of the many quality keyword generating tools on the market today.

However, while keyword generation is important, generating keywords is not where your work stops. Making great use of those keywords by using them in the creation of quality content is what really has the potential to significantly improve your site traffic and increase your Google Adsense revenue. The reason that keyword generating tools are a smart move is that with a great list of keywords and keyword variations, you can create a continuous flow of fresh keyword rich content for your site.

With the well developed and extensive keyword lists that keyword generating tools can provide, you’ll easily have an assortment of primary and secondary keywords to work into your content. In general, your primary keyword, or a close variation on it, should appear 3 to 8 times in every 100 words of text, complimented by secondary keyword words and phrases when possible. It is important, however, that the flow of your content be smooth and natural, not stilted and repetitive. Your content should be original and informative, as well. The better use you make of your keywords, the better, more relevant Adsense ads your site will attract.

Using well designed keyword generating tools can be a boon to your site, helping you to find and use the best keywords possible in the creation of content that is rich in search engine attracting keywords. This has the potential to increase your traffic and attract relevant ads to your site, which can have a positive impact on the number of visitors that decide to click the Google Adsense ads, adding to your income.

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When choosing keywords, youâ??ll want to stay away from using general terms like â??speaker,â? for example. This will only leave you competing with stereo speakers for a top ten spot in a search engine like Google. Donâ??t discard the word from your list altogether, but donâ??t make it number one either.

Think about what services you offer. Letâ??s say you are a customer service speaker in Los Angeles. Some key phrases for you to use might be â??customer service speakerâ? or â??customer service trainer.â? The best key phrase to use would be â??customer service speaker Los Angeles,â? the more specific the better. Your audience is trying to locate you, why not give them the easiest possible way to find you?

Somewhere, someone is sitting at their desk right now saying â??But Tom, I speak all over the world, this technique will limit my business to strictly Los Angeles!â? Wrong. Here are some more keyword phrases to help get you started: â??customer service speaker San Franciscoâ? â??customer service speaker New Yorkâ?. So what if you donâ??t live or speak in these places? We are playing the search engine game here, so when someone finds one of these pages, the top could read â??Special Discount to Programs in the Las Vegas Areaâ? (or something like that.) Youâ??ll at least get a shot at the business even though some of the people typing in these phrases arenâ??t looking for you at least your name is out there.

*Note: If you want the job and they wonâ??t pay travel expenses, use some of those frequent flyer miles you have been saving up. It just might seal the deal.

Get 30 days of public speaking training for only $5.00!

Tom Antion provides entertaining speeches and educational seminars. He is the ultimate entrepreneur, having owned many businesses BEFORE graduating college. Tom is the author of the best selling presentation skills book “Wake ‘em Up Business Presentations” and “Click: The Ultimate Guide to Electronic Marketing.”

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In depth Keyword Optimization for Search Engines.Beginners guide for Keyword SEO. Optimizing keywords for better search engine placement.

Keyword Search Optimization is key component for your success Online. Learn the importance of Keyword SEO with step-by-step guide.

This article is intended for beginners, no advanced knowledge needed to understand this topic so why not give it a try? I will guide you through the process of Optimizing Keywords in a detail.

Ignoring Keyword Search Optimization means ending your business online and this is exactly what majority of webmasters does and fails. Keyword SEO is beginning of optimization process. Many entrepreneurs come up with a few keywords quickly, optimize their pages a bit and then submit them to the engines. Wrong! Why? Because website, not keyword optimized end up as “footer” in search engine ranking. What good is to have gorgeous website and nobody can find it! Some effort is required. Spend some time researching keywords or keyword phrases related to your business.

How to find your best keywords?

Open your text editor or notepad in one window and your website in another. Now, read carefully your website landing page (First page) content and when finished, think.

What is your page about?

What products or services are you offering?

Think about the best keyword or keyword phrase that 100% describe your offer. Write down every single keyword that comes to your mind.

Next step in Keyword Optimization is entering each of those keywords or keyword phrases into the Google search. Look at the top right hand site to see how many websites are competing for the same keyword phrase. You need to find the less competitive keyword phrase but still searched by prospects.

Tips: Main purpose of keyword optimization is increasing traffic and sales. In order for client to find you, your keyword phrase has to be exact phrase that majority clients are entering in a search to find a product that you are offering. On another hand, keyword phrase has to be less oversubscribed with less competition.

If you are Excel savvy, export results (keyword phrases and number of competitors) in excel. Once finished look through keywords and choose a few keyword phrases for further analysis.

Open Google Keywords tool and insert selected keyword phrases one at the time. This is one excellent free tool giving you an insight of keyword popularity. Keywords related to term(s) entered – sorted by relevancy. You will see:

Advertiser Competition, Local Search volume for prior month, Global Monthly search that should be enough to choose one or two medium-popular keywords or phrases per page. Insert those main keywords in your title, description, in your header and in first line of your body text (highlight it!). After that, repeat a few times your main keywords but not more that 3% of all word counts for entire body. For example: If your body text has 500 words you will include about 15 main keyword phrases in your text. Remember: If you are a beginner with new created website don’t start aggressively with the title. Use only one keyword phrase per title.

Skin care products-Good!

Skin care products| Skin products for dry skin- Not good!

As mentioned before you have to choose a few keywords. Pick up one keyword as your main keyword and the rest-less common phrases just squeeze into the body text, hoping that they will help the page to come up on some multi-word searches.

Repeat this process for every page on your site. You should be able to create an individual, distinct list of keywords for each page. The different lists should not “compete” with each other but each should cover different areas and complement each other. This does not however mean that there shouldn’t be any similarities between your lists – it’s perfectly OK to have some, but the lists shouldn’t be 100% identical. It is better to have 20 good listings on different search terms than 20 good listings on the same one.

I really hope it helped. If not, I will be here today, tomorrow, hopefully the day after tomorrow too and you can reach me with any question you might have. I will do my best to help. Please e-mail me: faq@indepthseoconsulting.com

Don’t have a time to learn? Need somebody to do it for you?

Visit my website: In Depth SEO Consulting

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